Optimizing the human relationship with the environment, which is one of the most important goals of social rehabilitation, depends on a wide group of factors and processes, among which the system of target values (of a higher order) plays a significant role. Referring to the words of the doyen of social rehabilitation in Poland, Czesław Czapów. The highest values in social rehabilitation should be considered not only the social order, but most of all the development of personality and related human freedoms. Paradoxically (taking into account the fact that a large part of social rehabilitation procedures take place in closed institutions) one of the most important values of social rehabilitation is freedom. According to Albert Camus, “freedom is nothing more than a chance to be better”. Social rehabilitation institutions (mainly prisons), fulfilling their utilitarian functions, drastically limit the freedom of choices that can be made by charges. The essence of creative social rehabilitation is an attempt to change the individual in a way that is different from the usual social rehabilitation schemes. It is an attempt to change a person by creating different parameters of his identity, which determine the quality of contacts with other people. These treatments, taking the form of theater, sports, drama, art or music experiences, can create different personal parameters of an individual.