This paper aims to evaluate the sources of Russia’s soft power as a tool which should enable it to integrate Belarus more closely with Russia. The research question is as follows: what are Russia’s main sources of attractiveness, and what kind of instruments of soft power is the Russian government applying to achieve that aim? To what extent was this soft policy successful? The author applied a qualitative research method. It is inductive and allows the researcher to explore meanings and insights into Russia’s notion of “soft power” in its foreign policy toward Belarus. The basis of it lies in the interpretive approach to the present reality of Russia – Belarus political and economic relations and in the evaluation of Russian efforts to integrate its closest neighbour by using only non-military means.

This paper aims to evaluate the sources of Russia’s soft power as a tool which should enable it to integrate Belarus more closely with Russia. The research question is as follows: what are Russia’s main sources of attractiveness, and what kind of instruments of soft power is the Russian government applying to achieve that aim? To what extent was this soft policy successful? The author applied a qualitative research method. It is inductive and allows the researcher to explore meanings and insights into Russia’s notion of “soft power” in its foreign policy toward Belarus. The basis of it lies in the interpretive approach to the present reality of Russia – Belarus political and economic relations and in the evaluation of Russian efforts to integrate its closest neighbour by using only non-military means.