innovative technology

Active Aging in a Global Culture. Do We Live in an Age-friendly Environment?

Author: Aleksandra Błachnio
Institution: Kazimierz Wielki University in Bydgoszcz, Poland
Author: Wojciech Maliszewski
Institution: PWSZ in Pila, Poland
Year of publication: 2014
Source: Show
Pages: 24-35
DOI Address: https://doi.org/10.15804/kie.2014.05.02
PDF: kie/105/kie10502.pdf

The elderly are currently becoming one of the subjects of a global culture. As a consequence of a substantial increase in the number of individuals belonging to this age-group, the social status of the elderly is constantly growing. This change has resulted in science “re-accustoming” with the issue of the old age, and the culture has been promoting its new and medially attractive quality. This article analyzes the relevance of the stereotypes and prejudices conditioning the quality of life among the elderly. The authors discuss the new challenges resulting from the demographic revolution that is taking place right now. The examples employed here are to facilitate turning the theory of active aging in a friendly environment into practice. Nevertheless, the authors are aware that this change will not be an easy or a swift process.

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